Health Blog: Which report and metric should you analyse to see how often your client's ads are appearing above search results in comparison with other advertisers?

Which report and metric should you analyse to see how often your client's ads are appearing above search results in comparison with other advertisers?

Which report and metric should you analyse to see how often your client's ads are appearing above search results in comparison with other advertisers?

Answer

Ad group data that you customise with the Report Editor
Average position metric from the auction insights report
Top-of-page rate metric from the auction insights report
Ad average position metric from the paid and organic report

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